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    The Changing Quick Service Landscape: Why Your Restaurant Needs Self-Service Kiosks Now 

    Thursday, June 28, 2018 at 2:00 PM EST

    Self-service kiosks are not only changing the customer behavior but also the quick service landscape. Restaurants of all sizes are reporting a 20% increase in sales when orders are taken digitally instead of via human cashiers. Through extensive order modifiers and intelligent upsell functionality, there’s proof in the revenue numbers. 

    In this webinar, Brian Whitney of Appetize Technologies will discuss how: 

    • Self-service kiosks are disrupting all industries. 
    • Restaurants are increasing sales and order size with self-service options. 
    • A modern ordering experience goes beyond self-service kiosks. 
    • Self-service kiosk location is mission-critical. 
    • To meet the needs of consumers with a modern, intuitive ordering experience.

    Presenter: Brian Whitney, Vice President, Sales, Appetize Technologies
    Brian Whitney is the Vice President of Professional and Enterprise Sales at Appetize. He brings over 20 years of point of sale experience to Appetize and has worked with Radiant Systems, NCR and Allure over that term. Brian has worked globally in over 20 countries across 5 continents in industries throughout hospitality, airports, cinemas, stadiums and retail. An avid college sports fan, he lives in Atlanta with his wife Monica and daughter Annabeth.

     

     
    Archived Programs
     
    Pizza on Demand: How Domino’s® Innovated Delivery and Changed the Guest Experience Forever
     

    Domino’s Pizza is off to a blistering start in 2018 as same store sales grew 8.3 percent in the first quarter over last year. The pizza chain’s success is due in large part to its commitment to technology and improving the guest experience, which includes a delivery innovation that might change the game forever. In this webinar you will learn how Domino’s innovated delivery and the guest experience and you will gain insights that you can use to emulate the brand’s approach and its success. From on-demand delivery system to always-growing list of ways guests can order pizza, Domino’s has created a blue-print on how to think differently about guest relations, order convenience, and building loyalty. 

    Here’s a sample of the takeaways you’ll get from this presentation: 

    • How location-based technology and on-demand delivery can increase order frequency 
    • How data integration and sales channel growth increases guest visitation and spend 
    • How to prepare for a new wave of online ordering tools

    Presenter: Stephen Stone, Paytronix 
    Stephen Stone not only works on the back-end of the loyalty equation; he also belongs to several programs in the restaurant space. His experience as a consumer, combined with the expertise he gained from managing more than 300 loyalty programs in the restaurant industry, allows him to share smart, actionable insights that help restaurants better leverage their programs to increase guest engagement. Stephen’s past webinars have contained in-depth analysis of some of the top brands in the industry, including Starbucks, McDonald’s, Chipotle, Chick-fil-A, Domino’s Pizza, and Dunkin Donuts, with topics ranging from loyalty programs, to gift card management, to direct email and mobile marketing. Stephen has a bachelor’s degree in professional communications from Fitchburg State University and a master’s degree in communication management from Emerson College.


     

    Forecasting Demystified: Why Gut-Instinct Forecasting Won’t Cut it Anymore
     

    Restaurant forecasting is a complex and error-prone process. More often than not, operators rely on gut instinct to staff and order product rather than trust a computer-generated or an above store driven forecast. Manager inexperience can impact a store’s profitability and the ability to predict sales, labor and product needs. Plus, manager turnover amplifies this problem because they take with them the store-specific knowledge gained over their tenure. As the restaurant business continues to go through significant disruption due to technology, consumer preference, and the rising cost of labor, the ability to predict performance is more important than ever.


    Join us for this webinar where we will cover: 

    • How can machine learning improve forecasting?
    • The role of machine vs. manager
    • Improving guest experiences with better projections 
    • Achieving operational consistency across the franchise model 
    • Why forecasting is essential to avoiding costly compliance

    Presenter: Andreas Mettler, Business Sales Executive, Hot Schedules 
    Mettler, Business Sales Executive at HotSchedules, has over 20 years' experience in restaurant technology and operations. Andreas serves international restaurant brands modern and scalable back-office technology to their workforce. He has a masters degree in business administration from the University of Phoenix and calls Atlanta, Georgia home.


     

    The Power of Big Data with Point of Sale: Driving restaurant growth through actionable customer insights

    PAR and Marketing Vitals are excited to partner for this information-packed hour on how to leverage restaurant technology for customer learning.

    Lincoln Manning, VP of Business Development at PAR, will talk about the power of cloud-based POS solutions as the transactional engine driving your restaurant operations. The open API architecture of cloud systems unleashes the incredible power of integration partnerships to optimize the use of that data to gain clarity of your customer behavior. A prime example of this is the powerful insights PAR Brink POS customers are gaining through the integration with Marketing Vitals.

    Marketing Vitals helps restaurants improve sales and increase profits through innovative, data-mining marketing analytics software. Rom Krupp, CEO of Marketing Vitals, has been a leader in the field of restaurant analytics for over 20 years.

    In this webinar, we’ll discuss:

    • The impact of Cloud POS solutions on big data
    • What you need to mine data points from nearly every facet of your restaurant operation
    • Create customer predictability in an unpredictable environment
    • Attribution to your data to determine causation and take the fear out of making decisions

    Presenters

    Rom Krupp is Founder & CEO, Marketing Vitals
    Rom Krupp is Founder & CEO of award-winning Marketing Vitals, a game-changing analytics software helping restaurants of all shapes and sizes with intelligence that leads to actionable decision-making. For more than 20 years, Rom Krupp has worked with over 500 brands assisting with technology systems and at Marketing Vitals he is now in the business of helping restaurants turn data into dollars. His groundbreaking approach and visionary insights have provided a platform that is now enabling restaurant owners, consultants, and the C-suite of national and international restaurant franchises to pinpoint what’s working in their organization and what isn’t. In 2017, Rom Krupp led a strategic initiative announcing a collaborative partnership between Marketing Vitals and TDn2K, the restaurant industry’s leading financial capital analytics firm, to increase the understanding, value and influence of big data, as it pertains to the service industry. Rom Krupp was named Executive of the Year by Business Intelligence Group, regularly speaks at industry events sharing perspective and insights, writes a monthly column for FSR & QSR digital editions, and hosts RestCon, the annual big data restaurant marketing conference. Rom Krupp’s vision and actionable knowledge on the power of big data gathering and analysis for restaurant business growth have been measurable making him one of the most prominent voices in the field.

    Lincoln Manning, VP of POS Solutions, PAR Tech Inc.
    Lincoln joined the PAR Team in 2016 and is an accomplished sales leader that runs a committed and dedicated team. With over 15 years in the industry, Lincoln brings experience to his daily role. Prior to joining PAR Lincoln held roles with EPiServer, Sitecore and Avanade. He is a graduate of San Diego State and resides in CA with his family.


     

    The Fast Food Wars: Who Will Dethrone McDonald’s and What Can You Learn From the Winner?

    The fast food wars have waged for decades, and now competition between the major chains has escalated. From overhauling value menus to investing in innovative services like third-party delivery, online ordering, and mobile application development, major chains are making changes this year to provide better guest experiences than their competitors. This webinar will examine the state of the industry, evaluate the impact of the changing landscape, and determine which brands have what it takes to topple McDonald’s as the leader in the fast food market. 

    You’ll receive a thorough analysis of what brands are succeeding and why, and what others need to do to keep pace with industry leaders. You’ll learn what you can do to enhance your guest engagement strategy and keep up with your competition. These insights will apply to any concept ranging from fellow fast food providers to fine dining establishments. 

    The top fast food chains have been winning over their guests, even in a down year for the restaurant industry So join us for 60 minutes and learn how to apply these winning formulas to your own operations.

    Presenter: Stephen Stone, Paytronix

    Stephen Stone not only works on the back-end of the loyalty equation; he also belongs to several programs in the restaurant space. His experience as a consumer, combined with the expertise he gained from managing more than 300 loyalty programs in the restaurant industry, allows him to share smart, actionable insights that help restaurants better leverage their programs to increase guest engagement.  

    Stephen’s past webinars have contained in-depth analysis of some of the top brands in the industry, including Starbucks, McDonald’s, Chipotle, Chick-fil-A, Domino’s Pizza, and Dunkin Donuts, with topics ranging from loyalty programs, to gift card management, to direct email and mobile marketing. Stephen has a bachelor’s degree in professional communications from Fitchburg State University and a master’s degree in communication management from Emerson College.

     


     

    The "Moneyball Metric" - It's Time to Load the Bases and Make More Intelligent Decisions

    What sets a successful restaurant apart from a low-performing one? It's often chalked up to "location, location, location." While location can be important, there are other actors within a restaurant that can make or break how a single location or entire brand performs. 

    Manager retention is one of those factors. Why managers? Why now? 

    Because there is a shortage of talent in the industry right now. Unemployment is low which means great general managers are great managers have choices. They are turning over at higher and higher rates. Those restaurants on the unfortunate end of one or two great managers are realizing how that impacts there ability to succeed. 

    Over the past decade, several large brands have conducted their own studies in search of a single or set of factors that lead to profitable, productive restaurants that customers want to keep coming back to. 

    What they've found - and what today's industry analysts have confirmed - is that manager retention is the "Moneyball Metric." In other words, great general managers almost always lead to great restaurants - and there's data to prove it. 

    In this webinar, we'll discuss:

    • How the "Moneyball Metric" applies to the restaurant industry today and why retention is so vital to your game plan
    • Technology challenges restaurants are facing that are contributing to manager turnover
    • How more data and information doesn't maximize effectiveness without actionable insights
    • And the steps you can take to keep managers engaged and performing at their best 

    Presenter: Andreas Mettler, Business Sales Executive at HotSchedules, has over 20 years' experience in restaurant technology and operations.  Andreas serves international restaurant brands modern and scalable back-office technology to their workforce. He has a masters degree in business administration from the University of Phoenix and calls Atlanta, Georgia home.